The Longest Day is a “day of action” for the Alzheimer’s Association during Alzheimer’s & Brain Awareness Month®. The Longest Day is held on the day with the most light – the summer solstice. On The Longest Day, thousands of participants from across the world come together to fight the darkness of Alzheimer’s through an activity of their choice – biking, hiking, playing bridge, swimming, knitting and more. Participants will raise critical awareness and funds to advance Alzheimer’s Association care, support and research programs. More than 5 million Americans are living with Alzheimer’s disease, and more than 16 million friends and family members providing care and support.
How do you participate?
STEP 1: SELECT AN ACTIVITY YOU LOVE
Visit alz.org/thelongestday to sign up and select an activity! Do something you love — or honor a caregiver, someone living with Alzheimer’s, or someone you’ve lost by selecting his or her favorite hobby. From swimming to scrapbooking, you’re limited only by your imagination.
STEP 2: PICK A WAY TO PARTICIPATE
Start or join a team, host an event, or register as an individual. Choose the way that works best for you!
STEP 3: RAISE MONEY AND MOVE THE CAUSE FORWARD
To advance critically needed research and provide care and support, each participant is asked to raise funds for the efforts of the Alzheimer’s Association. Start fundraising early and you’ll see your total skyrocket. Association staff and volunteer committee members can help with tools, tips and advice.
STEP 4: MAKE PLANS FOR THE LONGEST DAY
If you’re hosting an event or participating as part of a team, get organized now — send invitations, organize supplies and strategize for the big day. If you’re participating solo, think about the support you need during your activity. A photographer? Cheerleaders? Ask friends and family to help.
STEP 5: PARTICIPATE – AND CELEBRATE!
On The Longest Day, you’re part of a global movement to help end Alzheimer’s disease. Share your photos, stories and fundraising successes on Facebook, Twitter and Instagram to show your love across the world. Use #TheLongestDay and #ENDALZ.
To learn more, visit alz.org/thelongestday or call 1.800.272.3900.
